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Don't Start Your Search Engine Optimization Plan Without Reading These Tips

By Lucas Cook


As the Internet grows, so does the competition for websites. The steps listed in this article will help you have a leg up on your competition. Excellent content will do you little good without an audience. Here are a number of tips to get your site noticed.

Always make sure that your site is well-coded. If you are using a messy Javascript code for content, you may find your site getting much less traffic, because the spiders are incapable of indexing things from your site. Be aware that Flash has limitations and that you need to add text in describing your content.

Be patient for results from SEO. When you do these things it will not happen immediately, it will take time. You may have to invest a few months into the process before you start to see big results. Like the promotion of any brand, time needs to be taken to build brand awareness.

If you are aiming to be ranked higher, you have to help out the web spiders. Web spiders read the content of your website and determine your search ranking based on this; however, they need a way to easily distinguish what your content is. A site map is a good tool to help a web bot find your pages.

When using internal links on your site it is very important to use the anchor text correctly. Your link should never read simply "click here"; this doesn't benefit your search engine rankings in any way. Using the right keywords as anchor text will allow you to be noticed by those crawling spiders.

Do this by forming a robots. txt file and placing it in your computer's root directory. This prevents search engines from gaining access to certain files on your site.

Be sure to include full transcripts for any visual or audio content that you have on your site. Your audio and video content will be better understood by search engines if you use transcripts.

Listing with a product feed service can make your business more visible online and bring in new customers. These feeds contain details about the services and products that you offer, like prices and item descriptions. The best places to submit are shopper comparison sites and the major search engines. Customers can use a feed reader to subscribe to them directly, too.

Apply new information quickly to keep your website useful and relevant. Take this advice and use it to make positive changes to your website.




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